We help households shop intentionally & reduce food waste.

Zero-effort Planning that Reduces Food Waste

Each week we create a plan that takes advantage of store sales & optimizes ingredients across recipes to reduce food waste and save you money.

Connected to products at your preferred store

All recipes are connected to products at your local retailer. This enables automatic cart fulfillment with partner retailers. (initially launching with Kroger only)

With Your Favorite Recipes

Add recipes from your favorite digital sources. We learn what you like and give curated content exploration.

What people are saying

  • “As a working Mom, this is incredibly relevant. It is such a struggle to put food on the table every night and figuring it out is so taxing.”

  • “I love the recommended ideas with items already in the cart ready to purchase, this would take my planning time from 1 hour to 10 minutes.”

  • “Love all the ways I can customize it to fit my life – portions, household, dietary stuff – it truly are solves the mental load with personalizations – that's my brain right there all the time.”

  • “I feel like I’m always throwing out extra food. Last week I bought a pre–made salad mix and of course I emptied my fridge and it was 5 days expired. This was $6, I’m wasting money on things I don’t even get to eat.”

Grocery prices are crazy! We make it easier to save. 😇 We calculate meal plans based on the week’s sales at your local grocery store. Goodbye looking at prices on every item! 🧐 Click link in bio to download the app! 🍽
Available on the App Store in early 2025.
Hate throwing out food every week? Faba can help, we maximize your ingredients each week for the benefit of the environment and your wallet. 🌱💸 Think... 🍅 Using the same ingredient across recipes 🧁 No more impulse purchases 🥬 No more over-es

A Human-centered Approach to AI/ML

This approach allows us to align and customize our plans to each household's unique preferences and requirements.

Hyper-personalized Meal Plans

We recognize that food is personal and offer hyper-personalized meal plans that cater to unique food habits and preferences and help users achieve their goals.

Constant Learning to Predict Your Needs

Our algorithm constantly learns about users' food habits, preferences, and unique needs, enabling us to provide accurate weekly grocery predictions.

Keep up with the latest

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